USP is much beloved on the Dragon’s Den. Often you’ll hear Peter Jones saying: “I like that, that’s your USP.” USP, of course, stands for unique selling point (or proposition).
Posts Tagged ‘Business Plan’
USPs? Piece of cake…
Posted in Advice for your business, Sales and Marketing, tagged Business Plan, corporate, Dragon's Den, Peter Jones, sales pitch, start-up, unique selling point, USP on 17 February, 2010 | Leave a Comment »
When to register for VAT
Posted in Tax, tagged Business Plan, Cashflow, HMRC, Tax, VAT on 22 January, 2010 | 1 Comment »
So, you’ve recently set up or are about to start your business and you want to know what to do about VAT. You should do this when you draw up your business plan and cashflow forecasts, because it could affect your profitability.
Primary market research vs. Secondary market research: a comparative analysis
Posted in Business Plan, Marketing, You and your idea, tagged business ideas, Business Plan, business startup, entrepreneurship, Market research, primary market research, quantitative market research, secondary market research, starting a business, what business startups need to know on 3 December, 2009 | Leave a Comment »
Market research is an essential part of any business plan, whether a fledgling business or a multinational organisation. Knowing that there is a sustainable market for your product and understanding what your audience expects from you is vital to a successful business launch.
Perfect business plans
Posted in Advice for your business, Business Plan, tagged Business Plan, Finance, Marketing, startup on 6 November, 2009 | 1 Comment »
If you have an idea for a business and want to progress it, you are probably thinking in earnest about your business plan. If you are looking for outside finance, you are no doubt keen that the business plan will be a great marketing tool for your idea to banks or other investors.
When did you last consider the YOU in your business?
Posted in Advice for your business, Life as an SME, You and your idea, tagged Business Plan, direction, personal aspiration, vision on 21 July, 2009 | Leave a Comment »
When did you last take a step back and think about the YOU in YOUR business? First some questions for you: Why and how did you get started in business? Would you start the same business today? What did you hope to achieve with the business by now? Is the business the one you imagined [...]
The Importance of Sales Forecasting
Posted in Business Plan, tagged Business Plan, sales forcasting on 23 June, 2009 | Leave a Comment »
Sales forecasting is an integral part of business planning. However, for many of us, we are now dealing with a level of uncertainty we have not encountered previously in our lifetimes. As a result, some managers are eschewing forecasting, given the volatile market conditions.
How can I create a simple business plan
Posted in Advice for your business, Business Plan, You and your idea, tagged Business Plan, what business startups need to know on 18 June, 2009 | Leave a Comment »
In a world of increasing complexity and one with growing demands on our time, it can be challenging to create a business plan. In recent years, however, there has been a growing trend in the production of ‘simple business plans’.
