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Posts Tagged ‘branding’

Personal branding is how you project yourself to the world, how you create and maintain your image and identity. Your brand is just as much about your profession, business and career as your background, what type of person you are, your interests and any interesting facts.

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How confident are you in the strength of your brand? Do you find yourself nervously checking your competitors’ websites to see what they’re up to, only to find your heart sinking at their latest marketing campaign?

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If you’re in the process of formulating a new brand for your business, you should take a peek at this show. See how they did it (with huge success) at Innocent Drinks. Definitely food for thought. Liquid food perhaps?

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This is our first blog post for Start Up Donut and for this post we wanted to explore something that was close to our hearts, and also something that every small business has to go through – coming up with a business name!

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Having a business idea and a great intention to make it succeed is half the battle. Another aspect in making your business the best it can possibly be from day one involves an element of the marketing mix. I am talking about what for many is the fun part, naming your business. Giving your business [...]

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